17 million dollars for Mazatlan

20/03/2013 by livingformexico

An investment of 17 million dollars was recently announced by The Hotel Association of Mazatlan in Sinaloa, Carlos Berdegue that will be destined to the improvement of touristic infrastructure; besides this news, there was also the reaffirmation for the promotion of the port as a safe destination in the form of three new compromises.

The first of these is a campaign for rehabilitation of the city, where the 17 million dollars will be invested, part of a plan that the Secretary of Tourism in conjunction with the CPTM that includes a marketing strategy to promote the destination in the USA and Canada, mainly.



May will be the due date to set the exact amount to invest in the relaunching of the destination that has as its most important objective to elevate the image of Mazatlan and reinforce the city; as a second point, the air connectivity is to be increased in 40% more seats on board, to accomplish this, meeting and negotiations are being conducted with the main national and international airlines to open routes from Mazatlan to Seattle, Houston, Denver, Atlanta, Chicago and Winnipeg. Also, starting June, a new route to Ciudad Juarez and El Bajio will be inaugurated and a new alliance with Aeromexico was conducted as to cover all needs for the conventions and meetings tourism, which has been improving a lot lately.



There the promise of fast results for 2014 since the administration and the Federal Government are very confident and will give all their support to the potential that the Mexican Pacific has, thus their efforts in getting the resources for it. All of this was accomplished thanks to the efforts made to rehabilitate the image of the city that has between 150-300 thousand foreign residents as their principal promoters of the new secure Mazatlan.



The announcement was given during an event with the motive of the Touristic Street Market that has all touristic spots in Mexico vying for attention and Mazatlan has a lot to presume about: from 2013 to 2014 Mazatlan will no longer be on the list of “non-consolidated destinations”, being the city that will be getting results, and positive ones, the soonest; besides the return of four cruises to the port, Princes Cruces, Holland America Line, Norwegian Cruise Line and Azamara Cruises, signaling the recuperation of this sector; the rehabilitation of the port, the new status of the city as the safest touristic city in the country, the recuperation of flight occupation and the new plans for the renovation of the port.