Thursday, December 4, 2014

Uber Teams Up with Mexico’s America Movil

laht.com

MEXICO CITY – Uber Technologies Inc. is joining Mexico-based cellular provider America Movil to expand its online car-booking service in Latin America.

The America Movil partnership “will help the rapid growth” of the company’s operations in the region, Uber America Latina said.

“America Movil will be a key provider of new lines for the Uber partner drivers all throughout Latin America and it will deliver the Uber app to more consumers,” the company said in a statement.

The first elements of the partnership became effective Tuesday in Mexico via America Movil’s Telcel, Uber said.

Uber’s app will be downloaded to millions of Android phones, included 10 million Telcel phones in Mexico.

The alliance “promotes the creation of new jobs through a wider offer of transportation options and a new wave of modernization in our country’s transportation,” said Uber Mexico director Rodrigo Arevalo.

Uber’s first market in Latin America was Mexico City, where the service debuted in August 2013, and the firm has enjoyed remarkable growth in the region, according to the statement.

Last month, Uber began operations in the Mexican cities of Tijuana and Monterrey, and in Brazil’s capital, Brasilia, the firm said.

Tech giant Google, with more than 600,000 apps available on its Google Play Store, on Monday ranked Uber among 64 best mobile apps for the Android operating system.

Owned by multibillionaire Carlos Slim, America Movil serves more than 260 million subscribers in 18 countries.

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