Francisco Crespo, president of Coca-Cola México, said the Coca-Cola Company plans to invest $7 billion in México over the next four years. This investment will increase the company’s total during the 2010-2014 period to $12.7 billion.
The money Coca-Cola will invest will go into production lines, refrigeration equipment, trucks and distribution centers.
Crespo said, “Coca-Cola’s goal is to continue expanding offerings for our customers” He noted “nearly 40 percent” of the company’s 500 brands “have zero calories or are low in calories.”
The Coca-Cola president said the company plans to build an innovation lab for Latin America that will open later this year and place “special emphasis on non-caloric natural sweeteners.”
Crespo made his comments at the inauguration of a PET (Polyethylene terephthalate) recycling plant in Tocula, México. According to the executive the PET recycling plant in Toluca was expanded at a cost of $100 million, boosting employment to 1,200 jobs and benefiting México’s 24,000 recyclers.
The plant is the largest facility of its type in the world, processing 3.1 billion plastic bottles, or some 65,000 tons of polyethylene terephthalate, or PET, annually, Crespo said.
(from Latin American Herald Tribune)
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